I built the communications department — press releases, partner PR, executive voice, and award applications, from scratch, during one of the most eventful periods in the company's history.

A pilot event during COVID. A full ISV program after.

Employer branding wasn't in my job description. I built it anyway — and drove an 800% increase in applicants.

Founded, grown, and managed a 650-person highly technical engineering community that generated leads, partnerships, and brand loyalty.

No Guidelines, 200 Decks, and a Company Growing Too Fast to Keep Up

I made sure that every event DoiT ran had a customer spotlight. Not as a token gesture — as a philosophy.